February is heart health month. One in three women will die of heart diseases and one in four men. Yoga can be the answer to a healthier heart but don’t forget to clean your yoga mat.
Stress increases your risk factors for heart disease. Yoga is the perfect exercise to reduce stress.
So what can you do to take better care of your heart?
Reduce your risk factors. Eat more fruits and vegetables, stop smoking, know your risk, reduce stress and be physically active. Yoga is a perfect activity to reduce stress and keep your body active.
Going regularly to yoga classes means you’ll be using your yoga mat often. Yoga mats are a magnet for germs. Research shows that yoga mats can harbor more germs than smartphones, toilets and airplane seats combined.
But how can you keep your yoga mat clean?
Wipes and sprays are expensive and don’t really work. Clean your yoga mat effectively.
Wipes and sprays are a good start but they can miss areas. UVC light can be an option but not when it can’t penetrate the pores where pathogens love to multiply.
Peace of mind is important. A clear mind starts with a clean mat. MatFresher brushes away dirt and debris, kills germs with powerful UVC light, and sprays mats with an all-natural sanitizing spray that penetrates the pores that light can’t reach. Isn’t it time to clean your yoga mat?
Does your gym or studio haveMatFresher? MatFresher is free to studios. It doesn’t add an expense and provides a new service to your clients. MatFresher costs customers less than the price of a cup of coffee and studios share in the revenue.
February is here and Valentine’s Day is coming – the day when lovers and loved ones express affection with greetings, cards, and chocolates. Around the country, exercise enthusiasts are returning indoors to workout and enjoy fitness classes. It’s time to show your members the “love”. MatFresher is the only yoga mat cleaning machine that loves your studio and clients. Here are 3 ways to share the love with your clients.
3 Ways to Share the Love with Your Clients
Show members the love. Yoga mat cleaning with MatFresher.
Buddy Pass. A great promotion for the month of February is selling a buddy pass. For some gyms and studios, one more person taking up space with limited numbers due to COVID restrictions can be a challenge but, a buddy pass for the month can bring in additional referrals and revenue. Friends gift buddy passes for free virtual classes and then attend in-studio class together.
Clean their mat for them. A sign of affection is doing something nice for someone else. What better way to say “I love you” then sanitizing their yoga mat. Have each instructor bring out one special member (or two or three) to your MatFresher. Then clean their mat. With MatFresher every new student gets three free cleans! In addition, your instructor will be their hero and it won’t cost a thing.
Call them by their first name. It’s not easy getting to know every student’s name. It shows you care. Take photos of each student and then place them on a wall in the shape of a heart. Students can take their own picture with an inexpensive Polaroid camera and share in the love.
If your studio doesn’t have MatFresher yet, now is the time to get on board. Love your students a little more by giving them an easy-to-use, novel way to clean their yoga mats in under 30 seconds.
MatFresher is the only hands-free, multi-step solution to clean and sanitize mats. Not only does MatFresher brush away dirt and debris, in addition to killing germs with powerful UVC light, all-natural, sanitizing spray penetrates the pores that light can’t reach. Mats are then neatly rolled and ready-to-go in 30 seconds!
COVID-19 vaccines are now available. Hospital ICU beds are at lower percentages for COVID. Total case numbers are decreasing and restrictions on yoga and fitness studios are loosening. Being ready to open your gym or studio for full indoor classes is key. There are many things you can do to reopen responsibly.
Here are five tips to reopen responsibly
Share your checklist. No doubt you have a cleaning checklist for sanitizing protocols. Check into the COVID-19 CDC guidelines. Be sure to share this information on your website, social media and even at your front desk with signage. Videos work best for social. Create a link on your website’s homepage with all the safety measures you are taking.
Keep members coming back. Your safety and cleaning protocols will make students feel safer coming back. Give them personal attention and care to keep them coming back. MatFresher is a novel mat cleaning machine for your clients’ yoga mats. MatFresher differentiates your yoga studio from others that only offer wipes or sprays. Plus wipes and sprays increase your expenses and aren’t effective. MatFresher is free for studios and gyms. Better yet, it generates new revenue with every check-in!
Air it out. Adding HVAC filtration systems can help. But for many studio owners, changing to air purification systems would be too costly. A simpler way is using fans to circulate the air. Floor fans are an inexpensive solution and will keep clients from breathing stagnant air.
Word up. Add signage to your studio. CDC requires studios to post “social distancing and mask-wearing” posters.. They also recommend floor stickers that designate where students stand while waiting for classes. Plan out your studio space and mark the floor with bright tape to line up customer mats and other equipment.
Do their part. Now is the time to ask your clients to do their part. It is a good idea to have all students coming back to the gym or yoga studio sign a pledge to healthy living, wearing masks and even cleaning their yoga mats regularly.
Wear a mask, socially distance with members, clean your yoga mat with MatFresher
Why MatFresher?
MatFresher is the only hands-free, multi-step solution to clean and sanitize mats. Not only does MatFresher brush away dirt and debris, in addition to killing germs with powerful UVC light, the all-natural sanitizing spray penetrates the pores that light can’t reach. Mats are then neatly rolled and ready-to-go in 30 seconds! Contact MatFresher to find out more.
UV light can be effective for sanitizing yoga mats.
Sanitizing yoga mats with UV light is new. Consumers have become interested in ultraviolet light for sanitizing surfaces and objects.Research shows that UVC radiation can be highly effective at disinfecting air, water and nonporous surfaces. The effectiveness of UV light depends on the amount of light, distance from the surface, and time of exposure.
Not So Simple
It’s not so simple. The surface has to be smooth and clean of debris for UVC light to work.Dirt and hair on top of harmful bacteria can make UVC useless. Porous surfaces can block UVC from penetrating where viruses like to hide. This means that yoga mats need more than just UV light for sanitizing them.
The UV light has to be in contact with the surface for a specific amount of time to be effective. Plus, the dosage of the bulbs matters too. According to theIES Committee on Germicidal Ultraviolet light, the ultraviolet spectral band known as the “UV-C,” from 200 to 280 nanometers (nm), have been shown to be the most effective for disinfection, although longer, less energetic UV can also disinfect if applied in much greater doses.” This means that if the dose of the UV light isn’t strong enough, the duration would need to be longer.
Alternatives
There is a lot of misinformation about how to clean a yoga mat. Some have tried spraying, vacuuming, scrubbing with soap and water, soaking in the bathtub, and even using the washing machine. This can be inconvenient. Plus, they can damage the mat and they don’t really work.
MatFresher uses UV light to sanitize yoga mats.
Why MatFresher?
MatFresher is the only hands-free, multi-step solution to clean and sanitize mats. MatFresher brushes away dirt and debris, in addition to using UVC light. It completes cleaning with an all-natural sanitizing spray. Better than that, mats are automatically rolled and ready to go in 30 seconds. Contact us to learn more.
Traditionally, the new year brings a sense of rebirth. In the fitness and yoga industries, studio owners know that this is a good time for new students to walk in the door and recommit to their health goals. So what are your studio goals for 2021?
MatFresher 2021 Goals
Here are 4 tips for setting 2021 new year goals for gym and studio owners.
Recommit to cleanliness. In this time of COVID-19, emphasis on cleanliness is imperative. Whether you have a fitness gym or yoga studio, equipment used by students needs to be safe and clean. Equipment like leg presses, treadmills, and dumbbells pose their own unique situation for cleaning. The good news is that yoga mats can be quickly, easily and safely sanitized with MatFresher. The machine is free for gyms and studios!
Recommit to a friendly staff. Many clients have been working out at home during the pandemic. What keeps them coming into the studio is community. Properly trained staff are key to nurturing your culture. Try the WEFISH approach for training them.
3. Recommit to marketing. Sales start with a win-win approach. Make sure to listen to your current clients about why they are coming to your studio. Use this information in your marketing campaigns. Plan out each month and commit to a full year outline. When things get busy having an outline can help keep your goals on track.
4. Recommit to knowing your people. Take the time to know your staff names and little about them personally can go a long way to creating a relationship that helps build your business. But don’t forget that you should learn a little about your students as well.
Try having a competition with instructors and staff on how many members they can get to know during the first quarter of the year. Challenge your team to know something unique about each member. Have a staff meeting to share the information. Offer a prize for whoever knows the most about your clients or the most interesting unique things about them. Making it fun and competitive can produce great results.
Why MatFresher?
MatFresher is the best way to sanitize yoga mats.
MatFresher is the only hands-free, multi-step solution to clean and sanitize mats. Not only does MatFresher brush away dirt and debris, in addition to killing germs with powerful UVC light, all-natural sanitizing spray penetrates the pores that light can’t reach. Mats are then neatly rolled and ready-to-go in 30 seconds!
Today, health and sanitization are the highest priorities for gyms and exercise studios to retain staff and bring back members. Every facility needs to to invest in new cleaning protocols and alter schedules to ensure their safety.
But, it didn’t take a worldwide pandemic for MatFresher to be born. There’s always been an underlying need for more efficient and cost-effective methods for cleaning exercise and yoga mats. MatFresher began in 2018 as a proactive solution for ensuring the safety of your staff and members. This revolutionary mat cleaning machine, in development for nearly two years, is the only mat cleaning technology to eliminate microscopic threats while boosting revenue.
MatFresher – the mat cleaning machine
Cleaning should be simple – so members can focus on cleansing the mind and body, not their yoga mats. Better yet, providing staff and students with a safe way to clean should also be beneficial for your bottom line. Rather than padding the pockets of companies who produce UV bulbs, chemical wipes and sprays, providing a MatFresher at your facility can increase profits with every use.
MatFresher is Different
You may be aware of other mat cleaning machines and wonder what makes MatFresher different. Unlike machines that simply illuminate UV light, MatFresher utilizes a comprehensive, three-fold approach for effective sanitization. Here’s how we do it:
Step 1
First, MatFresher utilizes an advanced, two-sided roller system with soft brushes to gently remove the hair and topical debris that stick to sweaty mats. After all, what is sanitization without first removing unwanted particles and dirt? Other vendors recommend that users wipe down their mats before using their machines, exposing customers and staff to harmful viruses, bacteria and fungi.
Step 2
Next, powerful, germicidal ultraviolet light is then applied to the entire mat. This step destroys up to 99.99% of the most common bacteria, viruses, and fungi. Systems that don’t meet National Sanitation Foundation International (NSF) guidelines for proper UVC light dosing, can’t come close to this level of cleaning effectiveness.
Step 3
Because UV light is not completely effective on irregular surfaces like yoga mats, MatFresher is unique in applying a third cleaning modality – a 100% all-natural, chemical-free cleaning solution. The sanitizer is 120 times more effective than bleach and leaves mats smelling fresh. Machines relying on UV light alone simply don’t conform with guidelines published by the Centers for Disease Control. Those guidelines specify that UV light on irregular surfaces should be treated with a secondary method of disinfection. This is especially important on materials like open cell exercise mats, where germs thrive.
Step 4
After completing these three sanitizing steps, MatFresher automatically rolls your mat, all in ~30 seconds! Yet again, MatFresher differs from competitors, who require users to roll their own mats to insert in the machine and again after exiting the machine, creating opportunity for reintroducing germs and rendering your cleaning efforts almost null.
And, when it comes to the environment, there’s no comparing chemical wipes and sprays to MatFresher. Along with its sanitization measures being safer on the skin, MatFresher is a great way to reduce your carbon footprint.
Create additional Profit
Just how much can your exercise center increase profits with MatFresher? With no machine acquisition cost, a studio averaging 200 check-ins per day can earn more than $50,000 per year. On top of improving hygiene for students and staff, removing the need for manually cleaning mats, and growing confidence that safety is your top priority, a revenue boost like this is a game-changer for gyms and studios everywhere.
Why not improve the ease and effectiveness of mat cleaning AND increase profits by bringing MatFresher to your facility? There’s no investment and no commitment, and we guarantee results. If you’re interested in learning more or to register for MatFresher, contact us today.
