Clean Your Yoga Mat = Heart Healthy Good Habits

February is heart health month. One in three women will die of heart diseases and one in four men. Yoga can be the answer to a healthier heart but don’t forget to clean your yoga mat.

Stress increases your risk factors for heart disease. Yoga is the perfect exercise to reduce stress.

So what can you do to take better care of your heart?

Reduce your risk factors. Eat more fruits and vegetables, stop smoking, know your risk, reduce stress and be physically active. Yoga is a perfect activity to reduce stress and keep your body active. 

Going regularly to yoga classes means you’ll be using your yoga mat often. Yoga mats are a magnet for germs. Research shows that yoga mats can harbor more germs than smartphones, toilets and airplane seats combined. 

But how can you keep your yoga mat clean?

Clean your yoga mat
Wipes and sprays are expensive and don’t really work. Clean your yoga mat effectively.

Wipes and sprays are a good start but they can miss areas. UVC light can be an option but not when it can’t penetrate the pores where pathogens love to multiply.

Peace of mind is important. A clear mind starts with a clean mat. MatFresher brushes away dirt and debris, kills germs with powerful UVC light, and sprays mats with an all-natural sanitizing spray that penetrates the pores that light can’t reach. Isn’t it time to clean your yoga mat?

Does your gym or studio have MatFresher? MatFresher is free to studios. It doesn’t add an expense and provides a new service to your clients. MatFresher costs customers less than the price of a cup of coffee and studios share in the revenue. 

Share the Love with your Clients with Complimentary Yoga Mat Cleaning

February is here and Valentine’s Day is coming – the day when lovers and loved ones express affection with greetings, cards, and chocolates. Around the country, exercise enthusiasts are returning indoors to workout and enjoy fitness classes. It’s time to show your members the “love”.  MatFresher is the only yoga mat cleaning machine that loves your studio and clients. Here are 3 ways to share the love with your clients.

3 Ways to Share the Love with Your Clients

share the love
Show members the love. Yoga mat cleaning with MatFresher.
  1. Buddy Pass. A great promotion for the month of February is selling a buddy pass. For some gyms and studios, one more person taking up space with limited numbers due to COVID restrictions can be a challenge but, a buddy pass for the month can bring in additional referrals and revenue. Friends gift buddy passes for free virtual classes and then attend in-studio class together.
  2. Clean their mat for them. A sign of affection is doing something nice for someone else. What better way to say “I love you” then sanitizing their yoga mat. Have each instructor bring out one special member (or two or three) to your MatFresher. Then clean their mat. With MatFresher every new student gets three free cleans! In addition, your instructor will be their hero and it won’t cost a thing.
  3. Call them by their first name. It’s not easy getting to know every student’s name. It shows you care. Take photos of each student and then place them on a wall in the shape of a heart. Students can take their own picture with an inexpensive Polaroid camera and share in the love. 

If your studio doesn’t have MatFresher yet, now is the time to get on board. Love your students a little more by giving them an easy-to-use, novel way to clean their yoga mats in under 30 seconds. 

clean yoga mats = happy students
Friends clean their yoga mat together.

Why MatFresher?

MatFresher is the only hands-free, multi-step solution to clean and sanitize mats. Not only does MatFresher brush away dirt and debris, in addition to killing germs with powerful UVC light, all-natural, sanitizing spray penetrates the pores that light can’t reach. Mats are then neatly rolled and ready-to-go in 30 seconds! 

 

Three Things to Learn from COVID for Studios Owners

There is endless talk about COVID-19 and how it’s been affecting fitness and small boutique fitness studios. Although many face mandatory closings, limited class sizes and other restrictions, there is a little sunshine from the tragedy. This is a great time to re-evaluate how you’re doing business.  Taking a hard look at expenses is never easy, but is always a good step to increasing overall profits. With a little extra time on your hands, consider these three things to learn from COVID for studio owners.

Improvements to learn from COVID for studio owners

1. Staff. The most valuable part of any business is the people that come in contact with customers. Now is a good time to evaluate who’s working for you and how they handle your most precious asset: your customers. During the pandemic, many people were let go…Who will you bring back may take some evaluation. You may rethink your front desk staffing in total. Many front desk workers are paid minimum wage to keep expenses down. Minimum wage may bring minimum excitement to the job. Think about other creative ways for staffing from trading membership for staff help to discounting memberships for those who help volunteer in sales and staffing.
Students with clean mats

2. POS Systems. Having your customers easily book services and pay for them is key to a successful business. There are many booking platforms on the market. Now is a good time to start looking if there is a better solution for your studio. Ask your customers which platforms they have used in the past and which they prefer. Have your staff contribute to the conversation. Since many instructors work at multiple studios, they may have experience with the new platform you are considering. Also, talk to other studio owners about which systems they use to help better determine which one is best for you.
Studio systems

3. Adding Revenue Streams. As much as you need to examine expenses to improve financial performance, look for where you can add profitable new revenue.   Online streaming and on-demand classes have blown up due to stay-at-home restrictions. So, adding live stream and on-demand classes for  your following is a must. Other revenue streams include items you can sell when you fully reopen.  MatFresher cleaning machines help generate new revenue without any upfront or on-going cost. MatFresher keeps your customers’ mats sanitized while you make money with every clean. A MatFresher clean takes only 30 seconds, bringing peace of mind to staff and members while helping to stop the spread of germs. And don’t forget logo apparel, water, power snacks and other grab-n-go items.. Every dollar adds to the bottom line and your studio’s overall success.
Revenue and profits

Take respite and make long-term lemonade out of the short-term lemons COVID has brought to small businesses like yours. Start by contacting MatFresher and begin implementing the things to learn from COVID for studio owners.  

MatFresher brings members back to the studio

As we head into the holiday season,  gyms and yoga studios are still struggling with this year’s pandemic. The impact of the pandemic has been detrimental. Many have added additional safety and sanitation protocols hoping to attract new members and regain the confidence of existing students. The goal is to add a new ritual that brings members back to the studio.

Cleaning Up

Others have implemented next-level sanitation practices: including more advanced disinfecting sprays, antibacterial wipes, single-use mopping, and other paper products. These measures can be extremely costly and time-consuming to continue to purchase.

Cleaning supplies
MatFresher uses an eso-friendly cleaning option.

The team at MatFresher has developed a way for studios to take mat cleaning to the next level – while saving time and money. MatFresher guarantees a clean and sanitized exercise mat with every use. Your staff and members will feel confident coming back knowing you offer a next-level sanitation procedure.

Choose MatFresher

MatFresher is an eco-friendly cleaning machine that kills up to 99.99% of germs in seconds. It kills bacteria, viruses, and fungi, removing the guesswork out of sanitization while keeping your staff and members safe.

Our machines are also free to businesses and deliver a new revenue stream for struggling businesses. Every time a member cleans their mat with MatFresher – you profit! It’s simple to use and doesn’t create work for you to manage. Our team installs the machine for you and is on-call for any needed technical support.

MatFresher - the mat cleaning machine
MatFresher – the mat cleaning machine

How MatFresher works for gyms and studios:

  1. Schedule an introduction: Simply schedule a call to learn more about MatFresher and to request machines for your studio today.
  2. Get MatFresher: Once you sign up to be a MatFresher studio, we will coordinate a convenient delivery time for your studio. Roll it in, plug it in, and turn it on.
  3. Clean with MatFresher: With the MatFresher installed in your gym or studio, your students and staff can use it for their mat sanitation before and after class.

MatFresher can help generate new income for your gym or studio while bringing peace-of-mind to your members so you can focus on increasing your bottom line. Request more information today. MatFresher brings members back to the studio.

Can your yoga mat make you sick?

Between flu season and COVID-19, everyone should take measures to stay healthy. Yoga can help boost the immune system.  However, beware of yoga mats. A clean yoga mat is a must for a  healthy practice. Believe it or not, exercise mats harbor many germs. In fact, they can have more germs than an airplane seat or a toilet. Can your yoga mat make you sick?

A Professor at Rutgers School of Medicine, Robert Lahitia, claimed, “A yoga mat is basically an inanimate object used to spread an infection.” We often wipe mats to visibly remove sweat or dirt, but most contain deep grooves that are home to hard-to-remove bacteria. A quick wipe of the mat’s surface leaves these crevices unreached. The germs that can make you sick are not removed.

Can yoga mats make you sick?

Along with various types of fungi and viruses, Lahitia also stated, “A yoga mat is a perfect incubator for many of our skin infections.” If a mat is not cleaned properly after use at a studio, the next person using it will be in contact with those germs. This can be dangerous and create a liability issue for the studio.

Studies show that the germs on yoga mats are more than the common cold germs. Without disinfecting shared mats properly, these infections can infect other members. If a student has a staph infection, those germs could be clinging to your mats.  Bacteria live longer in warm temperatures. Hot yoga practices can present even greater risks. A yoga mat can make you sick.

Members of a hot yoga class could unknowingly be practicing on a hotbed of germs making them sick.

Are your yoga mats clean?

You may think you’re safe by scrubbing the surface of a mat with bleach. Although bleach is a good disinfecting product, studies show that bleach can be harmful to your lungs. Bleach may clean the mat, but it may not get into the crevices. You could be leaving bacteria on the mat.

To avoid spreading germs, some studios advise members to bring their own mats to class. However, the same problem of spreading germs remains. There are no proven home remedies that are 100% effective for sanitizing a student’s mat.  Though the mat isn’t shared, the student can leave germs on their mat on the floor. Germs are everywhere. Household disinfectants and standard methods of cleaning aren’t truly effective.

A student’s exercise mat could still spread germs at your facility.

How can studios avoid spreading germs?

MatFresher was developed to solve the challenges of keeping mats clean. It is the only multi-sanitizing mat cleaning machine that eliminates germs. MatFresher increases studio revenue and requires no investment. It’s a machine that brings peace of mind to your facility’s sanitization process.

Here’s how the MatFresher cleaning machine works:

  1. MatFresher starts with a two-sided roller system with soft brushes to gently remove hair and debris from the mat.
  2. Next, the machine applies a powerful, germicidal UV light to the mat’s surface. This application destroys up to 99.99% of the most common bacteria, viruses, and fungi.
  3. Then, a 100% all-natural cleaning solution is applied to the mat. This spray is 120x more effective than bleach and will never cause mold or mildew.
  4. Finally, MatFresher neatly rolls the mat for you and pops out the bottom. You’re on your way in 30 seconds or less.
MatFresher - the mat cleaning machine
MatFresher sanitizes yoga mats and helps studio owners increase revenue.

It’s faster than cleaning a mat at home and guarantees results. Exercise is meant to cleanse the mind and body.  Why let your yoga mat make you sick? Visit MatFresher.com today to learn more about how your studio can increase revenue and customer satisfaction.