What Makes MatFresher Different

What is MatFresher? 

Today, health and sanitization are the highest priorities for gyms and exercise studios to retain staff and bring back members. Every facility needs to to invest in new cleaning protocols and alter schedules to ensure their safety.

But, it didn’t take a worldwide pandemic for MatFresher to be born. There’s always been an underlying need for more efficient and cost-effective methods for cleaning exercise and yoga mats. MatFresher began in 2018 as a proactive solution for ensuring the safety of your staff and members. This revolutionary mat cleaning machine, in development for nearly two years, is the only mat cleaning technology to eliminate microscopic threats while boosting revenue.

MatFresher - the mat cleaning machine
MatFresher – the mat cleaning machine

Cleaning should be simple – so members can focus on cleansing the mind and body, not their yoga mats. Better yet, providing staff and students with a safe way to clean should also be beneficial for your bottom line. Rather than padding the pockets of companies who produce UV bulbs, chemical wipes and sprays, providing a MatFresher at your facility can increase profits with every use.

MatFresher is Different

You may be aware of other mat cleaning machines and wonder what makes MatFresher different. Unlike machines that simply illuminate UV light, MatFresher utilizes a comprehensive, three-fold approach for effective sanitization. Here’s how we do it:

Step 1

First, MatFresher utilizes an advanced, two-sided roller system with soft brushes to gently remove the hair and topical debris that stick to sweaty mats. After all, what is sanitization without first removing unwanted particles and dirt? Other vendors recommend that users wipe down their mats before using their machines, exposing customers and staff to harmful viruses, bacteria and fungi.

MatFresher’s advanced, two-sided roller system, which gently removes hair and debris from exercise mats.

Step 2

Next, powerful, germicidal ultraviolet light is then applied to the entire mat. This step destroys up to 99.99% of the most common bacteria, viruses, and fungi. Systems that don’t meet National Sanitation Foundation International (NSF) guidelines for proper UVC light dosing, can’t come close to this level of cleaning effectiveness.

Four bulbs signifying MatFresher’s powerful germicidal ultraviolet light, which is applied to the surface of mats.

Step 3

Because UV light is not completely effective on irregular surfaces like yoga mats, MatFresher is unique in applying a third cleaning modality –  a 100% all-natural, chemical-free cleaning solution. The sanitizer is 120 times more effective than bleach and leaves mats smelling fresh. Machines relying on UV light alone simply don’t conform with guidelines published by the Centers for Disease Control. Those guidelines specify that UV light on irregular surfaces should be treated with a secondary method of disinfection.  This is especially important on materials like open cell exercise mats, where germs thrive.

MatFresher’s 100% all-natural, chemical-free solution, applied as a third sanitizing step on exercise mats.

Step 4

After completing these three sanitizing steps, MatFresher automatically rolls your mat, all in ~30 seconds! Yet again, MatFresher differs from competitors, who require users to roll their own mats to insert in the machine and again after exiting the machine, creating opportunity for reintroducing germs and rendering your cleaning efforts almost null.

A neatly-rolled and freshly sanitized exercise mat after exiting the MatFresher mat cleaning machine.

And, when it comes to the environment, there’s no comparing chemical wipes and sprays to MatFresher. Along with its sanitization measures being safer on the skin, MatFresher is a great way to reduce your carbon footprint.

Create additional Profit

Just how much can your exercise center increase profits with MatFresher? With no machine acquisition cost, a studio averaging 200 check-ins per day can earn more than $50,000 per year. On top of improving hygiene for students and staff, removing the need for manually cleaning mats, and growing confidence that safety is your top priority, a revenue boost like this is a game-changer for gyms and studios everywhere.

The MatFresher mat cleaning machine beside a chart displaying increased revenue.

Why not improve the ease and effectiveness of mat cleaning AND increase profits by bringing MatFresher to your facility? There’s no investment and no commitment, and we guarantee results. If you’re interested in learning more or to register for MatFresher, contact us today.

How Safe Are Your Mat Cleaning Methods?

Health and sanitization are at the forefront of everyone’s minds these days, and we’re all wisely thinking more about the surfaces we’re contacting. Going even further, many are considering the ingredients and chemicals found within everyday products, like cleaning solutions. For yogis, it’s a question of how safe the mat sanitizing products are that we often use mindlessly. Are your mat cleaning methods actually effective against harmful bacteria and viruses?

yoga mats

With the increase in demand for cleaning solutions, costs have risen, and you may consider DIY cleaning methods or alternatives to sprays and wipes. Since these methods provide more control and result in fewer harsh chemicals, these attempts at saving money could be appealing. Has your studio or gym considered the pros and cons of standard cleaning methods? Let’s take a look at how your traditional products, and even DIY solutions, may be costing you more than dollars and how MatFresher saves money while cleaning mats safely.

Solutions That Do More Harm Than Good

Just last year, the Environmental Working Group, a nonprofit advocacy organization, completed an audit of over 2,000 general cleaning products. Sadly, they discovered that over half of those reviewed contained ingredients that are harmful to lungs. Even worse, these pollutants can be up to five times more potent when used indoors versus outdoors. The mission of yoga and other exercise is to cleanse our bodies and minds and become healthier versions of ourselves. If we contact dangerous chemicals when cleaning mats, this defeats the overall purpose of our yoga training.

mat cleaning methods

Don’t assume that a mat cleaning wipe or spray labeled with buzz words like “green” is a fix-all. Unlike many other industries, companies are not required to disclose ingredients for cleaning products. Many solutions are mislabeled as “all-natural” despite containing non-organic, unsafe ingredients.

DIY Solutions

As stated previously, some people have resorted to DIY solutions for cleaning their mats. Perhaps a mixture of known ingredients could be healthier and greener than chemicals inside a bottle of bleach. However, can you be sure that your exercise mat is getting properly disinfected? The point of spraying or wiping down a mat is to rid your equipment of dangerous germs, so a “safer” cleaning solution may not be an effective one. Though a home-made product may lack a distracting scent that other chemical-filled solutions carry, there must be a way to clean a mat safely and with desirable results.

mat cleaning methods

Along with the potential bodily harm, the ingredients of many cleaning products break down the surfaces of mats over time. This wear from cleaning results in purchasing equipment more often, leading to additional expenses. With so many negatives and question marks regarding the effectiveness of cleaning products, there is a gap. An opportunity exists to save your facility money on cleaning solutions – one that doesn’t cost your studio at all. MatFresher exists for that very reason: to promote a healthy and highly-effective clean for yoga mats while increasing studio revenue.

What is MatFresher?

MatFresher is the only multi-sanitizing mat cleaning machine. While there are machines that clean mats with UV-C light, most do not utilize a three-fold approach in removing bacteria. MatFresher 1) removes hair and debris from the mat, 2) uses UV light over difficult-to-reach surfaces, and 3) cleans with a 100% all-natural solution. With this thorough approach, the machine is up to 99.99% effective in destroying harmful bacteria. Without harsh chemicals or odors, MatFresher cleans in under 30 seconds and neatly rolls the mat so it’s ready for class or home. Having a MatFresher machine inside your facility allows members and employees to quickly and effectively sanitize equipment while saving everyone time. On top of these benefits, your studio shares in the profits as members pay a low fee for each wash.

MatFresher - the mat cleaning machine
MatFresher – the mat cleaning machine

So, why risk the problems associated with household cleaning products and DIY mat cleaning methods? Why not provide your members the best mat cleaning methods? Learn more about the machine built to solve the cons in cleaning.

Boost Your Revenue or Bust

The cost of cleaning

As studios and gyms reopen their doors to students and staff, all eyes are on the cleaning measures required to bring peace of mind for all involved. With new levels of cleanliness comes heightened cost for owners/operators. Purchasing cases of wipes and disinfectant sprays is not cheap, particularly now that demand is higher than ever. Added to this, studios incur the cost of disposable masks for staff and infrared thermometers to comply with regulations. No one knows when these measures will be relaxed. Your studio needs to explore ways to boost your revenue.

Not only are there higher cost implications for your gym or studio, safety measures cost your employees more time. As you clean more diligently prior to classes and spend additional time between classes sanitizing, those additional hours clocked are adding to the cost of more cleaning supplies. A hidden cost is the staff time lost on other important activities that don’t get done because of the additional time needed for cleaning, checking temperatures, and following guidelines properly.

cleaning products

The good news (and yes, there is good news) is that it doesn’t have to be this way. What if new cleaning protocols could boost your revenue rather than add to expenses? That’s what we’ve done with MatFresher, the only multi-sanitizing mat cleaning machine.

New expectations  

A recent survey by ClassPass indicates that some gym members expect rates to be reduced. They want lower pricing because demand decreased and their safety concerns increased.

As you know, when prices decline in one area, revenue must increase in other areas to balance your ROI impact. Studios and exercise centers should determine a course of action that makes up the deficit for pricing decreases.

Time is Money

Social distancing means fewer students in each class and fewer classes on the schedule. Some studios may opt to continue offering virtual classes for expanding capacity, but how do you ensure that your revenue increases at a time of reduced capacity? While time between classes is increased for cleaning and to reduce contact between those arriving and leaving, fewer classes means lost profits. Your exercise center deserves an opportunity to increase profitability at a time when many members hope for lower fees.

Staff will spend more time disinfecting the studio and equipment between classes, and students will spend less time in the gym before and after class. Now needed is a method of cleaning yoga mats that is quick and effective in order to maintain the flow.  More than fast, mat cleaning needs to be thorough and meet safety guidelines.

post-coved yoga studio

The MatFresher mat cleaning machine cleans an exercise mat in about 30 seconds, destroying up to 99.99% of harmful pathogens. While using a safe, 100% all-natural solution, MatFresher enables your staff and members to practice and clean efficiently – all resulting in a more safely sanitized mat than personal disinfecting would. On top of being the most effective machine of its kind, MatFresher generates new revenue for studios and gyms. MatFresher costs your facility nothing, and your students pay individual for each mat wash. Comparable to a vending machine, you benefit monetarily from those who benefit from a safe and convenient mat cleaning solution inside your walls.

time is money

Providing Value

Becoming a MatFresher studio shows students and staff that you take sanitization seriously. It’s a smart way to stand out among other studios and gyms. Some members may look for a location with lower membership fees. However, knowing that you provide peace of mind through strong disinfectant measures may prevent them from doing so.

While saving money on cleaning  supplies and machines, you’ll also save your team and students time and energy. If a machine could alleviate some of the revenue and expense challenges currently at play and boost your revenue, at no cost to your studio or exercise center, why not jump at the opportunity? Learn how MatFresher can help you increase revenue today by contacting us.

The Post-Covid-19 Guide For Yoga Studios

While yoga studios prepare to re-open their doors, the MatFresher team has consulted with many on their post-Covid action plan. From these surveys, we learned that one of the highest priorities after cleanliness is ensuring the happiness of their staff. This is, of course, paired with maintaining safety for students.

We compiled a list of best practices that cultivate comfort and motivate clientele to attend a live classes. Following are four  considerations that are top-of-mind within the fitness industry. Read along to ensure your studio understands how to properly clean mats and disinfect communal spaces.

1. Class capacity 

post-covid yoga class

Participants value the sense of community that in-class sessions provide. That’s been difficult to replicate through virtual classes. However, for most group exercise classes, the CDC guidelines mean that studios won’t immediately return to their previous capacity.  Also, gyms plan to schedule fewer classes to ensure adequate time for sanitization between each session.

Studio owners plan to manage the flow of traffic in/out of the facility so that attendees are not coming into direct contact with others when arriving and leaving their in-person classes. Gone are the days of showing up for class without pre-registering. Owners anticipate that more time will be spent online by staff to ensure a smooth student registration process.

When students arrive for class, gyms say that their plan is to assign each class member a number. Corresponding with this, spaces will be mapped on the class floor with the designated numbers. Owners anticipate that this will help teachers and students remain safely distanced while practicing. Having a dedicated number and space should avoid any confusion upon entering the classroom and unnecessary contact between members.

Most studios are considering keeping virtual classes on their schedules in addition to the limited in-studio sessions. This helps accommodate  members who may try to register after a class is at capacity and those who are not ready to practice with others in person. Studio and gym owners say they are taking additional steps now, like posting reopening videos, to encourage students to attend an in-person class and safely reconnect with the community.

2. Gym time 

post-covid yoga studio

While many practitioners previously utilized a locker-room or shower after class, studios and gyms report that they will discourage or prohibit use of these shared spaces for the foreseeable future. Measures to re-open showers are unknown. Developing a plan is helpful so students can expect gradual reintroduction of your amenities.

Most studios have stated that students should leave within 15 minutes after their class. This is yet again a policy that ensures limited contact between members leaving and arriving.

Some operators anticipate that there will continue to be students who arrive early to their scheduled class. It is important to know in advance how to limit this activity. Some gyms plan to ask students to remain in their vehicles until the time of their session. At that point, students can begin to file in, while safely distanced and wearing a mask, and receive a number for their assigned station.

3. Additional Precautions – Even Post-Covid

post-covid masks

Many studio and gym owners will require employees to wear gloves and masks for the entirety of their time on premises.

To monitor the health of your staff members, you should also take the temperature of each employee at least once daily upon their arrival. If employees begin to show any symptoms or express feeling unwell, owners anticipate sending these staff members home immediately.

For a contactless check-in experience, some studios say that no property will be rented out from the front desk, and online registration will be the sole method of class enrollment.

4. Mats or no mats – that is the question

rolling yoga mat after practice

A number of studios and gyms have stated that exercise and yoga mats will not be provided upon re-opening. Others, by contrast, say that students will no longer bring their own mats. In either case, it will be necessary to ensure a comprehensive and easy-to-use cleaning plan is in place for your property — one that doesn’t rely on expensive, hard-to-find sprays and chemical wipes alone.

MatFresher offers a convenient, safe, efficient way to sanitize mats between classes. Killing up to 99.999% of harmful bacteria viruses and fungi, using MatFresher to clean yoga mats checks all of the boxes when it comes to  new cleaning protocols.

Whether your students sanitize their mats before or after class or employees are tasked with disinfecting, MatFresher removes harmful germs quickly from mats so the flow between classes remains uninterrupted. With MatFresher’s patent-pending cleaning technology you can promote happiness and peace of mind for staff and students.

And, best of all, there’s no cost for studios and gyms. MatFresher machines are provided free of charge for studios and gyms.

New normal in post-Covid yoga studios

As we adjust to a new way of exercising together, the in-person workout routine will likely look different. However, by implementing these best practices as a community, you can ensure that everyone is comfortably practicing and staying well together.

If your studio or gym is interested in learning more about how MatFresher can help your community stay healthy, contact us.

To learn more about the full survey ClassPass conducted, click here.